San Diego Made Market Vendors

Who We Are and What We Value

San Diego Made, a woman-owned and operated small business, has been hosting markets in the greater San Diego area since 2014. Our unwavering mission is to nurture opportunities for local artists and makers, fostering their business growth through memorable events that inspire guests to support the local economy. We wholeheartedly believe in you and your craft, and we’re committed to providing our vendors with a positive market experience! Thank you for considering San Diego Made as part of your small business journey—we hope to have you at our upcoming event!

Vendor Fees + Info

The application fee is $15 and covers the administrative costs of processing applications. Please note that we will not be able to accept all vendors who apply, and this fee is non-refundable.

Vendors who apply via the waitlist application after the application cut-off date will not be charged an application fee, but it will be included in your invoice to participate if you are selected.

Should you be selected to participate, the booth fee and space options are as follows:

Outside 10’x10′ shared Booth (canopy): $135 per vendor
Outside 10’x10′ Booth (canopy): $205

Canopies are not provided, and we prefer that vendors use white canopies to keep the event aesthetically consistent.

If you are applying for a shared booth with a specific vendor, please indicate that on your application, otherwise, we will assign you a booth partner if your application is approved.

All vendors must pay $20 in addition to their vendor fee for a one-day City of La Mesa Business License. If your business is a registered non-profit, the fee is $5.

This fee will be added to your vendor fee invoice. If your business already has a current La Mesa business license, this fee will be waived (you will need to provide a copy of your business license to us via email to markets@sandiegomade.org)

Rain or Shine

The Event may be held regardless of the weather. In the event of cancellation due to weather conditions, including but not limited to rain or other adverse weather, no booth fees will be refunded. However, all booth fees paid shall roll over to the rescheduled event date, if applicable, or shall be credited towards participation in a future event hosted by San Diego Made.

Cancellation Policy

If cancellation occurs more than 30 days prior to the event, the Vendor shall be entitled to receive a refund equal to 50% of the booth payment. If Vendor cancellation occurs within 30 days of the event, no refund shall be issued.

This application is for craft vendors only. Catering food vendors (on-site food preparation like food trucks, not prepackaged foods like spices, honey, etc.), sponsors, musicians, coffee, balloon artists, face painters, florists, etc. can submit our feature interest form here!

Giveaway Items

Another perk of this event is that we will NOT be requiring vendors to donate items for grab bags. If any vendors would like to donate items to be used for promotional purposes and our influencer bags, they are welcome to do so to market their business.

Marketing + Promotion

Our vendor fees cover the cost of our venue, event features, permits, and marketing, so just like you, we rely on attendance to make a profit! Our marketing budget includes a professional Public Relations campaign, an extensive social media ad campaign, flyers and posters, banners, and a google ad campaign. In addition to our efforts, we ask our vendors to take part in promoting the event as well! The more we come together to spread the word, the more successful we all will be. Our team will provide you with graphics, videos, flyers, posters, and promotional tips, and we will also do our best to feature as many vendors as possible on our Instagram account!

In terms of expected attendance, we can never guarantee numbers, but our last, one-day Market had roughly 1500 in attendance, and as this is a free event, we expect a much higher number!

Vendor Criteria 

All vendors must have quality vintage, curated small batch, and/or handmade products, clear and professional-looking product images, and a professional-looking booth setup. Here is a great article with vendor booth ideas! While we want to ensure that this market is inclusive, we also need to ensure that our shoppers have a high-quality handmade and vintage shopping experience and that your investment in this event will result in sales.

We do not accept resellers or MLM (doTERRA, Young Living, Paparazzi, etc.) We do accept vendors from outside of San Diego!

If you are unsure if you should apply, email us your info at markets@sandiegomade.org and we’ll be in touch!

Application Timeline + More Info

January 15 – Applications open
February 2 – Applications close
Week of February 5 – Vendors notified & invoiced
February 16  – Payments due

Once notified of being placed on the waitlist, waitlisted vendors and those who apply after the application deadline will only be notified if and when a spot becomes available.

We accept waitlisted vendors all the way through the week leading up to the event, so you could be notified only a few days before the event. There are always last-minute cancellations!

Remember to obtain a seller’s permit from CA State Board of Equalization and collect sales tax for all sales.

Vendors are required to provide their own canopy, tables, and chairs.

Catering food vendors, food trucks, balloon artists, face painters, sponsors, musicians, coffee, florists, etc. can submit our feature interest form here! Please note: packaged, farmer’s market vendors should apply here as a general vendor, not a feature.

If you have any questions, feel free to contact us at markets@sandiegomade.org!